Why Avoidance Feels So Productive
Episode 231
06 Aug, 2026

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Welcome to the Extraordinary Creatives Podcast. I’m Ceri Hand. A former gallerist, curator,  now coach to creatives all over the world. I help them to make a bigger impact with their work and earn more money doing what they love. Recently, I have been noticing something, and I wonder whether you’ll recognise it too. 

We often think avoidance is obvious. We imagine it looks like procrastinating or scrolling social media or watching television instead of getting into the studio. 

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